Brooklyn Speaks: Terry Lundgren, fix our Macy’s

February 26, 2014 By Lore Croghan Brooklyn Daily Eagle

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Listen up, Terry Lundgren. Fix our Macy’s ASAP!

Brooklynites spoke out Wednesday about the retailer CEO’s pledge to renovate the Fulton Mall department store, offering plenty of pointers about how to get the job done right.

Now, if he’d just bring back the Macy’s Fourth of July fireworks to the East River so they can be a Brooklyn thing again, life would be perfect.

* “Make it more fun,” said Jerica Collado, 21, a City Tech sophomore from East New York. “Follow more trends. Make it more innovative.”

Collado was on Fulton Mall to shop – at youth-friendly Swedish powerhouse retailer H&M, across the street from Macy’s.

“I came to Macy’s at Christmas because there were sales. I was buying for other people,” she said.

* “They should have more brands, like True Religion, and youthful styles,” said Chrissy Gregory, 17, referring to a trendy blue-jeans maker.

Gregory, who lives nearby, is a Fulton Mall Macy’s shopper. Sometimes.

* “It definitely needs a facelift,” said Alex Munoz, 29, who works just off Fulton Street. “They need to heighten the level of sophistication of the space and the brands.”

If the Macy’s were nicer, she would shop there during work breaks. As it is, no way.

“It just looks old and run-down,” she said.

Instead, she shleps to the Herald Square Macy’s, whose renovation gets her vote of approval: “It looks beautiful,” she said.

* “I go once in a blue – but it’s not that appealing,” said Janiris Lao, 25, who works just off Fulton Street.

“The escalator looks old and raggedy. It’s the first thing I notice when I go there.

“The whole arrangement really needs a makeover, for sure. It’s very clustered.”

* “Put Gucci and Looie in here, like on 34th Street,” said Kevin Myers, 50, who was making a rare visit to the Fulton Street Macy’s. Looie, of course, is luxury fashion brand Louis Vuitton.

“I almost never shop here. I go to Macy’s Herald Square,” he said.

* “We’d like more of a plus-size selection,” said an over-30 Fulton Mall Macy’s shopper who didn’t want to give her name.

“And more cashiers,” she said. “The lines can be quite long.

“And better ventilation. You spend less time shopping because it’s so warm

“It should look more like the 34th Street store.”

* Workers at the Fulton Mall Macy’s were thrilled to hear of Lundgren’s makeover plan for their store.

“We’re very excited,” a sales clerk said. “It will bring more customers.

“They’re remodeling all over Fulton Street. If we don’t keep up with the competition, they’re gonna knock us down.”