Will Sephora Join Downtown Brooklyn Chain Gang?

Chain stores are smelling dough in Downtown Brooklyn lately and it’s not just because of the newly opened Panera. The French cosmetics merchant Sephora sees dollar signs at a the municipal building at 210 Joralemon St., where it is “close to signing a lease” for a corner lot, according to the New York Post.
If the deal goes through, a 6,500-square-foot spot at the corner of Joralemon and Court streets will become the borough’s first Sephora. Ground-floor space at the municipal building  where 30,000 feet of retail on the first and second levels will soon be branded as Brooklyn Heights Plaza  is going for $150 a square foot, according to the Post
Along with Panera and the recently opened Shake Shack, a new Sephora would join the corporate ranks of two more impending Downtown chain arrivals: Sugar and Plumm (a combination ice cream parlor, restaurant and chocolatier) and American BBQ and Beer Co. Both are slated to join Panera on Adams street, in what’s now being called a mini “Restaurant Row,” and soon may be called a mini “tourist corral.”
March 15, 2012 - 1:34pm


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